Social Media
I’ve created social-first videos across a range of brands and styles, from entertainment to lifestyle to personal projects. I’ve edited Gold Derby’s viral awards speech clips, helped craft Deadline’s social presence with buzzy videos (including a DeNiro impression compilation), and produced lifestyle content for First Media. I also edited the brand launch video for Nooish and have made short form content around my own sewing projects. I aim to make videos that are entertaining, scroll-stopping and smart.
I created the brand launch video for Nooish, handling everything from filming and editing to directing talent. I also crafted a TikTok-specific cut that quickly gained traction, earning over a quarter million views. The goal was clear: storytelling with a fun, stylish tone that introduced the brand and resonated with a digital audience.
I created several videos for Deadline’s social team, including a fun piece during the Tribeca Film Festival where we asked filmmakers and actors to do their best Robert De Niro impression. I produced and edited the video, shaping it into a quick, engaging clip that resonated with Deadline's fans on social.
At First Media, I edited social-first videos tailored for Facebook during the peak of BuzzFeed’s Tasty-style era. Focused on top-down arts and crafts content, the videos were designed to be fast, family-friendly, and visually engaging... perfect for parents looking for creative, doable projects in their feed.
At First Media, I edited social-first videos tailored for Facebook during the peak of BuzzFeed’s Tasty-style era. Focused on top-down arts and crafts content, the videos were designed to be fast, family-friendly, and visually engaging—perfect for parents looking for creative, doable projects in their feed.
Throughout 2024-25, I edited Gold Derby’s social media videos, including awards ceremony clips that went viral, like a standout Ariana Grande moment. Designed for TikTok, Instagram, and YT Shorts, these edits used punchy pacing, bold captions, and platform-savvy timing to drive millions of views and boost Gold Derby’s digital presence.
During the pandemic, I took up sewing and shared the process on TikTok, documenting shirts I made, including button-ups I proudly wore to the Cannes Film Festival the following year.